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Privacy Notice and Policy

We at Yael Sonia (alternatively, “” , “we” or “us”) respect your concerns about and right to privacy. This Global Privacy Notice describes the types of personal information we collect about our consumers, how we use the information, with whom we share it and the choices available to our consumers regarding our use of the information. We also describe the measures we take to protect the security of the information and how you can contact us about our privacy practices. In particular, we want to describe and disclose to you what kind of information we may collect from you through our website (the “Website”).

Information We Collect

We may collect personal information about you in various ways, such as when you provide it at our store, on our Website, through our apps and any social media channels, at any of our events, through surveys, via text messages or on the telephone. Through our Website, we collect information about you that you submit voluntarily. This information may include both personally identifiable information (“PII”), which may enable us or others to identify you personally, and non-personally identifiable information (“Non-PII”). By way of example only, PII may include your first and last names and your email address, and any other information you may voluntarily provide. Non-PII may include information which, by itself, does not identify you personally, but in combination with other PII or other information may facilitate identifying you personally. The types of personal information we may collect include:

      • • Contact information (such as name, postal address, email address, and mobile or other telephone number);
      • • username and password;
      • • payment information (such as your payment card number, expiration date, authorization number or security code, delivery address, and billing address);
      • • purchase and transaction information;
      • • customer service information (such as customer service inquiries, comments, and repair history);
      • • photographs, comments and other content you provide;
      • • information regarding your personal or professional interests, date of birth, marital status, demographics, and experiences with our products and contact preferences;
      • • contact information you provide about friends or other people you would like us to contact; and
      • • information we may obtain from our third-party service providers.
In addition, when you visit our Website, open our emails, use our apps or interact with Yael Sonia-related tools, widgets or plug-ins, we may collect certain information by automated means, such as cookies, web beacons and web server logs. The information we collect in this manner includes IP address, unique device identifier, browser characteristics, device characteristics, operating system, language preferences, referring URLs, information on actions taken on our site, and dates and times of website visits. A “cookie” is a file that websites send to a visitor’ s computer or other Internet-connected device to uniquely identify the visitor’ s browser or to store information or settings in the browser. A “web beacon,” also known as an Internet tag, pixel tag or clear GIF, links web pages to web servers and their cookies and may be used to transmit information collected through cookies back to a web server. Through these automated collection methods, we obtain “clickstream data,” which is a log of the links and other content on which a visitor clicks while browsing a website. As the visitor clicks through the website, a record of the action may be collected and stored. We may link certain data elements we have collected through automated means, such as your browser information, with other information we have obtained about you to let us know, for example, whether you have opened an email we sent to you. Your browser may tell you how to be notified when you receive certain types of cookies or how to restrict or disable certain types of cookies. Please note, however, that without cookies you may not be able to use all of the features of our websites or apps. The providers of third-party apps, tools, widgets and plug-ins on our Website and apps, such as Facebook “Like” buttons, also may use automated means to collect information regarding your interactions with these features. This information is collected directly by the providers of the features and is subject to the privacy policies or notices of these providers. To the extent permitted by applicable law, Yael Sonia is not responsible for these providers’ information practices.

How We Use The Information We Collect

We will use the information we obtain about you in a manner consistent with this Privacy Policy. We may use the information described above to:

  • • Provide products and services to you;
  • • provide you with our newsletter;
  • • respond to you regarding any inquiries or comments you have submitted to us through our Website;
  • • process your payments;
  • • create and manage your account;
  • • send you promotional materials and other communications;
  • • communicate with you about, and administer your participation in, special events, contests, sweepstakes, programs, offers, surveys and market research;
  • • respond to your inquiries;
  • • operate, evaluate and improve our business (including developing new products and services; enhancing and improving our services; managing our communications; analyzing our products and customer base; performing data analytics; and performing accounting, auditing and other internal functions);
  • • reduce credit risk and manage collections;
  • • verify your identity;
  • • protect against, identify and prevent fraud and other unlawful activity, claims and other liabilities; and
  • • comply with and enforce applicable legal requirements, relevant industry standards, contractual obligations and our policies.
We also may use the information in other ways for which we provide specific notice at the time of collection. We do not and will not, without your consent, disclose or sell your PII to any third parties for marketing, advertising, or soliciting purposes and will not use such PII for any of our own marketing purposes to which you have not consented. In addition, we use information collected through cookies, web beacons, pixels, web server logs and other automated means for purposes such as (i) customizing our users’ visits to our Website and apps, (ii) delivering content tailored to our users’ interests and the manner in which our users browse our Website and apps, and (iii) managing our Website, apps and other aspects of our business. To the extent required by applicable law, we will obtain your consent before collecting information using cookies or similar automated means. We may at times have to disclose your PII or Non-PII for other purposes such as: (1) to store PII or Non- PII securely; (2) to host or maintain the Website; (3) to conduct research to improve our Website, such as compiling statistical information or data; (4) to monitor and prevent fraud; (5) to enable our vendors and contractors to provide and assist us in troubleshooting and analysis of our Website; (6) to comply with and meet any legal or regulatory requirements; (6) to engage in any other lawful activities we believe are consistent with the foregoing; or (7) when required by law or to protect against legal liability. We may provide or obtain any of the above services through third parties which may necessitate sharing PII or Non- PII with them. We may use third-party analytics services on our Website and apps, such as those of Google Analytics or Adobe Omniture. The analytics providers that administer these services use technologies such as cookies, web server logs and web beacons to help us analyze your use of our Website and apps. The information collected through these means (including IP address) may be disclosed to these analytics providers and other relevant third parties who use the information, for example, to evaluate use of the website or app.

Interest-Based Advertising, Third Party Websites and Services

On our Website and apps, we may collect information about your online activities for use in providing you with advertising about products and services tailored to your individual interests. Our Website does not collect any PII from any third-party websites or social media websites such as Facebook, Twitter, or Instagram. However, our Website does presently and may in the future contain links to other websites or services not maintained, owned, or operated in any way by us. In addition, other websites and services may also reference or link to our Website. You are therefore advised that this Global Privacy Policy does not govern any of those other websites or services; rather, you must refer to the privacy policies of such other websites or services to determine their privacy practices. We encourage you to also be aware of when you enter or leave our Website, or surf the Internet in general, and to read the privacy policies of each website and service that you visit. We do not endorse, screen, or approve, and are not responsible for the privacy policies, practices, or content of other websites or services. This section of our Global Privacy Notice provides details and explains how to exercise your choices. You may see certain ads on other Website because we engage third-party ad buying networks (such as Facebook, Rubicon and Twitter). Through such buying networks, we can target our messaging to users through demographic, interest-based and contextual means. We can track your online activities over time by collecting information through automated means, including through the use of third-party cookies, web server logs, pixels and web beacons. The networks use this information to show you advertisements that may be tailored to your individual interests. The information our ad networks may collect on our behalf includes data about your visits to websites that serve our advertisements, such as the pages or advertisements you view and the actions you take on the Website. This data collection takes place both on our Website and on third-party websites that participate in these ad networks. This process also helps us track the effectiveness of our marketing efforts. To learn how to opt out of this ad network interest-based advertising, go to To the extent required by applicable law, we will obtain your consent before using your information for interest-based advertising.

Information We Share

We do not disclose personal information we collect about you, except as described in this Global Privacy Notice. We may share personal information with service providers who perform services on our behalf based on our instructions. We do not authorize these service providers to use or disclose the information except as necessary to perform services on our behalf or comply with legal requirements. Examples of these service providers include entities that process credit card payments, manage and reduce our credit risk, verify information, fulfill orders, and provide web hosting, analytics and marketing services. We also may share your personal information within Yael Sonia and with our marketing partners for the purposes described in this Global Privacy Notice. In addition, unless you object by emailing us at to the extent permitted by law, we may share information about you with other third parties for those parties’ own purposes, such as to offer products or services that may interest you. In addition, we may disclose information about you (i) if we are required to do so by law or legal process, (ii) to law enforcement authorities or other government officials, and (iii) when we believe disclosure is necessary or appropriate to prevent physical harm or financial loss, or in connection with an investigation of suspected or actual fraudulent or illegal activity. We also reserve the right to transfer personal information we have about you in the event we sell or transfer all or a portion of our business or assets (including in the event of a reorganization, dissolution or liquidation). We may have to disclose your PII or Non-PII in connection with a financing, sale, merger, or reorganization of our business or assets. In that case, your information, including PII or Non-PII, may be sold or transferred to such acquiring company or entity. Any successor-in-interest to our business would acquire any information we maintain, including your PII or Non-PII, and may alter the terms of this Privacy Policy.

Your Rights and Choices

We offer you certain choices in connection with the personal information we collect about you, such as how we use the information and how we communicate with you. To update your preferences, ask us to remove your information from our mailing lists, exercise your rights or submit a request, please contact us as indicated in the “How to Contact Us” section of this Global Privacy Notice. You can also unsubscribe from our mailing lists by following the “Unsubscribe” link in our emails. To the extent provided by the law of your jurisdiction, you may request access to the personal information we maintain about you or request that we correct, amend, delete or block the information by contacting us as indicated below. Where provided by law, you may withdraw any consent you previously provided to us or object at any time on legitimate grounds to the processing of your personal information, and we will apply your preferences going forward. To learn more about how to opt out of ad network interest-based advertising or if you wish to confirm that the PII that was submitted through the Website is deleted, amended, or modified, you may send an email to or call us during regular business hours at: (212) 472-6488. Please note that we will make reasonable efforts to process opt-out requests within seventy-two (72) hours, but, at times, the processing may take longer than that. We are not responsible for removing, deleting, amending, retrieving, or modifying your PII or Non-PII from any third party websites or services or other third party who has previously been provided any of your information in accordance with this Privacy Policy.

Online Tracking and How We Respond to Do Not Track Signals

When you use our Website and apps, both we and certain third parties (such as our advertising networks, digital advertising partners and social media platforms) may collect personal information about your online activities, over time and across third-party websites. Certain web browsers allow you to instruct your browser to send Do Not Track (“DNT”) signals to websites you visit, informing those sites that you do not want your online activities to be tracked. At this time, our Website and apps are not designed to respond to all types of DNT signals or similar mechanisms from browsers as there is no common, industry-accepted standard for doing so. Thus, information about your online activities may continue to be tracked on our site and used to maintain our website’ s functionality and for our own analytics purposes described in this Privacy Notice even if your browser sends us a DNT signal. However, when we recognize a relevant DNT signal, we aim to suppress the third-party tags that are used to recognize your computer once you navigate away from our site and which are used to present you with Yael Sonia advertisements. As noted, since there is no uniform standard for DNT signal recognition, we may update our policy and practice as new technologies and solutions emerge. As indicated in the “Your Rights and Choices” section above, we offer you certain choices in connection with the personal information we collect about you and our interest-based advertising activities.

Notice to California Residents

Subject to certain limitations under California Civil Code § 1798.83, California residents may ask us to provide them with (i) a list of certain categories of personal information that we have disclosed to third parties for their direct marketing purposes during the immediately preceding calendar year, and (ii) the identity of those third parties. To make this request, California residents may contact us as specified in the “How to Contact Us” section below.


You must be 18 years or older to use this web site, and therefore we do not intend to collect personally identifiable information from children under age 18. If you are under age 18, please ask your parent before sending any information to our site or anyone else online. Have your parent contact us as indicated below in order to provide us with prior written consent. We will not intentionally use personal information from or send marketing communications to children under age 13 without prior parental consent. If you believe that a minor has disclosed PII to us please report this to us immediately by emailing us at or calling us during regular business hours at: (212) 472-6488.

Data Transfers

We may transfer the personal information we collect about you to the United States and countries outside of the country in which the information originally was collected. Those countries may not have the same data protection laws as the country in which you initially provided the information. When we transfer your information to other countries, we will protect that information as described in this Global Privacy Notice.

How We Protect Personal Information and Security

We maintain administrative, technical and physical safeguards designed to protect the personal information you provide against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use. We make reasonable efforts to make sure that such information is stored securely and safely. Regardless of these efforts by us, no data transmission over the public Internet can be guaranteed to be 100% secure at all times. Consequently, although we may use reasonable efforts to secure access to information, including PII that might be in our possession, we will not be liable for any failure to safeguard such information, whether inadvertent or otherwise. If such information is also stored with third parties who have informed us that they also use reasonable efforts to secure access to such information, we will not be liable for the failure of any third party to safeguard such information, whether inadvertent or otherwise.

Cookie Policy

Cookies are automated means through which we collect information on our website and by which we can sometimes track information about your use of our website. We use cookies to optimize your user experience, the functionality of our website and our service to you. When you visit our site, our web server sends a cookie to your computer, which allows us to recognize your computer to perform a variety of functions. By proceeding to navigate beyond this page, you consent to our cookie settings and agree that you understand this Cookies Policy and our Global Privacy Policy. Please note that you may restrict cookies by changing your browser settings, but that such restrictions will potentially degrade and impact your user experience and functionality of our website. WHAT PURPOSES DO COOKIES SERVE? 1. Cookies Support Basic Website Functionality: Some cookies are functional and necessary cookies that support essential features of our website, such as storing your shopping cart selections while you continue to shop and navigate to different pages of our website. 2. Cookies Can Help Improve the Quality of Our Website and Services: Cookies collect information (including sometimes IP address) to assess how you use our website, so that we can improve the navigability of our site and provide you with better service. We use this information to:

      • • Provide aggregate and anonymous statistics on how our site is used;
      • • See how effective our advertisements are by identifying where you click and from which website you arrived;
      • • Provide feedback to carefully selected third party partners that one of our visitors also visited their website;
      • • Help us improve the site by capturing errors in your browsing experience.
      • • Provide you with improved site functionality by allowing access to additional services or restoring your shopping bag if you wish to return on a subsequent browsing session.
3. Cookies May Share Information With Our Carefully Chosen Third-Party Partners: Third-party cookies may share information with partners to provide services on our site. The information shared is only to be used to provide the service or function (such as social media “like” and “share” buttons). Certain thirdparty cookies can be used to offer a customized user experience, by providing you with interest-based services (see “Interest-Based Advertising”) both on this site and on some other websites as well. Some of these customized browsing experiences may be linked to services provided by third parties which provide these services to recognize that you have visited our site. This information is used to inform you of Yael Sonia products and services which may be of interest to you. These cookies may also link to social media networks such as Facebook or provide advertising agencies with information about your visit so that they can present you with advertisements for Yael Sonia products and services which may be of interest to you.

Changes to This Privacy Policy

We reserve the right, in our sole discretion, to change, modify, add, or remove this entire Privacy Policy, or any portion of it, at any time. Any changes or updates will be effective immediately upon posting to our Website. You should also review this Privacy Policy regularly for changes, and can determine if changes have been made by checking the Effective Date below. Your continued use of our Website following the posting to the Website of any changes to this Privacy Policy means that you accept and consent to such changes.

Applicable Law and Jurisdiction

Our Website is primarily maintained in the United States of America, but we may at times have to export your PII or Non-PII to other locations in foreign countries. By accessing our Website, you consent to and authorize the export of your information to the United States of America or other foreign countries and its storage and use as specified in this Privacy Policy. This Privacy Policy shall be governed by, construed and entered into in accordance with the laws of the State of New York applicable to contracts deemed to be made within such state, without regard to choice of law or conflicts of law provisions thereof. All disputes with respect to this Privacy Policy shall be brought and heard exclusively either in the New York state or federal courts located New York, New York, which shall have sole jurisdiction over such disputes. You consent to the in personam jurisdiction and venue of such courts and waive any forum non conveniens argument that you may otherwise have raised. YOU HEREBY WAIVE YOUR RIGHT TO A TRIAL BY JURY WITH RESPECT TO ANY CLAIM, ACTION OR PROCEEDING, DIRECTLY OR INDIRECTLY, ARISING OUT OF, OR RELATING TO, THIS PRIVACY POLICY AGREEMENT AND TO ANY INFORMATION OBTAINED, USED OR TRANSFERRED HEREUNDER TO THE FULLEST EXTENT PERMITTED BY LAW.

Effective Date

This Privacy Policy was last updated on September 9, 2015.

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